Dear Marie Kondo, Please come to India and play Holi...

Marie Kondo, the Japanese decluttering guru, wearing a signature white dress

Dear Marie,

I love KonMari. Your world famous decluttering method has cleansed my life of meaningless tat. You have filled my life with thoughts and memories that Spark Joy. You have refreshed my senses and renewed my life-spirit, my chi. Thank you.

Marie Kondo meditating
wearing a signature white dress

I love that you always wear white.

Your New York Magazine profile reveals that “Marie Kondo has more in common with a snowflake than with the flesh-and-blood humans around her.” If you are manifesting the energy of a beautiful and unique snowflake, it is natural that your spirit finds expression in pristine white.

I love that you understand strategic marketing. As you explained while shopping at Anthropologie, New York, you always wear white because “It is a part of my brand…my image colour. It is easy to recognize me.”

I come from India. Like you, we Indians understand that objects are animated by spirits. We know that our own spirits are enhanced by honouring and celebrating the spirits that live within things. We understand that less is more. I’m sure KonMari will be a hit in India.

I would therefore like to invite you to India, to grace our shores with your presence and your business.

Please time your visit so you’re here in the spring. When you're here we must celebrate Holi together. You will find thoughts in Holi that both resonate with and build on KonMari.

Indian Actress Alia Bhatt
Started the day in spotless whites
Had fun playing Holi 

The night before Holi, we Indians collect the clutter that has built up in our homes, the objects that no longer Spark Joy. We burn these objects in a bonfire. The negative energies that were trapped in these joyless objects are released, cleansed by the Fire God Agni in the Holika Dahan. I’m sure you will enjoy this decluttering, this Indian oshoji.

The next morning, be sure to dress in your signature whites. Most of India will be wearing whites too. Those whites will remain pristine until we start to play Holi.

When the play starts you’ll be swirled away in a riot of colour, music, drink, food, heat and holy craziness, that replace the tired joyless spirits that were swept away the previous night with energetic, young, joyful spirits. These Holi spirits have a zest for life that won’t stop at a spark of joy, they will light up entire bonfires of joy.

Your whites will not, should not, be pristine by the end of the day. That is the point. To us, this balance between the night before and the morning after, between emptying out and filling up, is as natural as breathing out and then breathing in. It’s a part of the cycle of life.

Do bring your family along when you visit India. Your husband and daughters will love Holi.  

We look forward to seeing you in India soon. And to doing (big) business together,

Cheers,

Moonballs from Planet Earth

Aam Janata playing Holi

Veeru and Basanti at Holi in Sholay

Marie Kondo says "Namaste"
Hope to see you in India soon :)